{"id":60,"date":"2018-03-21T09:26:37","date_gmt":"2018-03-21T07:26:37","guid":{"rendered":"http:\/\/argusga.com\/blog\/?p=60"},"modified":"2021-03-31T14:24:11","modified_gmt":"2021-03-31T11:24:11","slug":"turk-tuketicisine-dair-9-carpici-tespit","status":"publish","type":"post","link":"https:\/\/argusga.com\/blog\/turk-tuketicisine-dair-9-carpici-tespit\/","title":{"rendered":"T\u00fcrk T\u00fcketicisine Dair 9 \u00c7arp\u0131c\u0131 Tespit"},"content":{"rendered":"

1. T\u00fcrk t\u00fcketicisi kendisini en fazla \u201cuyum\u201d duygusuyla tan\u0131ml\u0131yor. Uyum duygusu, farkl\u0131 bulunup yarg\u0131lanmamak i\u00e7in \u00e7evresindeki di\u011fer insanlara benzeme \u00e7abas\u0131na kar\u015f\u0131l\u0131k geliyor. En \u00e7ok ya\u015fanmak istenen duygu  ise kad\u0131nlar i\u00e7in \u201c\u00f6zg\u00fcrl\u00fck”, erkekler i\u00e7in \u201cg\u00fc\u00e7\u201d.<\/h3>\n

Kaynak: Mind-Decoder\u00ae<\/sup> Ara\u015ft\u0131rmas\u0131, 2010-2016.16-55 ya\u015f aral\u0131\u011f\u0131nda toplam 24,560 yeti\u015fkin ile y\u00fcr\u00fct\u00fclen derinlemesine g\u00f6r\u00fc\u015fmelerin sonucunda a\u00e7\u0131\u011fa \u00e7\u0131kar\u0131lm\u0131\u015ft\u0131r. Bu \u00e7al\u0131\u015fma, ki\u015filerin \u201cger\u00e7ek benlik\u201d ve \u201cideal benliklerinin” duygusal kar\u015f\u0131l\u0131\u011f\u0131n\u0131 tan\u0131mlamas\u0131n\u0131 sa\u011flayan bir projektif teknik yard\u0131m\u0131yla yap\u0131lm\u0131\u015ft\u0131r.<\/p>\n

2. T\u00fcrk ev kad\u0131nlar\u0131n\u0131n d\u00f6rtte biri, ne bir e\u015f ne de bir anne olmay\u0131 istemiyor. Bu kad\u0131nlar i\u00e7in her iki rol de a\u011f\u0131r geliyor. Bu kad\u0131nlar, her iki rol\u00fcn de onlara y\u00fckledi\u011fi sorumluluklar\u0131 hafifleten ve onlara kolayl\u0131k sunan markalar\u0131 tercih ediyorlar.<\/h3>\n

Kaynak: Mind-Decoder\u00ae<\/sup> Ara\u015ft\u0131rmas\u0131, 2012-2016. 25-45 ya\u015f aral\u0131\u011f\u0131nda toplam 1,672 ev kad\u0131n\u0131 ile y\u00fcr\u00fct\u00fclen derinlemesine g\u00f6r\u00fc\u015fmelerin sonucunda a\u00e7\u0131\u011fa \u00e7\u0131kar\u0131lm\u0131\u015ft\u0131r.<\/p>\n

3. T\u00fcrk esnaf\u0131n\u0131n 1\/3\u2019\u00fc sadece sat\u0131\u015f eleman\u0131n\u0131 sevdi\u011fi i\u00e7in bir markay\u0131 di\u011ferine tercih ediyor.<\/h3>\n

Kaynak: Mind-Decoder\u00ae<\/sup> Ara\u015ft\u0131rmas\u0131, 2008-2016. Toplam 790 esnaf ile y\u00fcr\u00fct\u00fclen derinlemesine g\u00f6r\u00fc\u015fmenin sonucunda a\u00e7\u0131\u011fa \u00e7\u0131kar\u0131lm\u0131\u015ft\u0131r.<\/p>\n

4. T\u00fcrkiye\u2019deki Z ku\u015fa\u011f\u0131 gen\u00e7ler, markalarla daha rasyonel ili\u015fkiler kuruyorlar. Beklenti d\u00fczeyleri \u00e7ok y\u00fcksek ama sab\u0131rlar\u0131 \u00e7ok az. Bu kitle, markalardan daha \u00e7abuk vazge\u00e7iyorlar ve \u00f6nceki ku\u015faklara g\u00f6re daha az marka sadakati kuruyorlar.<\/h3>\n

Kaynak: Mind-Decoder\u00ae<\/sup> Ara\u015ft\u0131rmas\u0131, 2014-2016. 14-16 ya\u015f aral\u0131\u011f\u0131nda toplam 208 gen\u00e7 ile y\u00fcr\u00fct\u00fclen derinlemesine g\u00f6r\u00fc\u015fmelerin sonucunda a\u00e7\u0131\u011fa \u00e7\u0131kar\u0131lm\u0131\u015ft\u0131r.<\/p>\n

5. \u015eirketlerin yakla\u015f\u0131k %40\u2019\u0131 sat\u0131n ald\u0131klar\u0131 \u00fcr\u00fcn\u00fcn fiyat\u0131n\u0131, ald\u0131klar\u0131 hizmetin kalitesi ile birlikte de\u011ferlendiriyorlar. Bu \u015firketler i\u00e7in \u201cparan\u0131n kar\u015f\u0131l\u0131\u011f\u0131 kalite\u201d ifadesi mutlaka kendilerine sunulan hizmetin kalitesi ve s\u00fcreklili\u011fini de i\u00e7eriyor.<\/h3>\n

Kaynak: Mind-Decoder\u00ae<\/sup> Ara\u015ft\u0131rmas\u0131, 2009-2016. Toplam 420 KOBI ve b\u00fcy\u00fck \u015firket temsilcisi ile y\u00fcr\u00fct\u00fclen derinlemesine g\u00f6r\u00fc\u015fmelerin sonucunda a\u00e7\u0131\u011fa \u00e7\u0131kar\u0131lm\u0131\u015ft\u0131r.<\/p>\n

6.  Evli ve \u00e7ocuklu kad\u0131nlar\u0131n yakla\u015f\u0131k %80\u2019i i\u00e7in e\u015fleri d\u00f6rd\u00fcnc\u00fc \u00f6nem s\u0131ras\u0131nda yer al\u0131yor. Bu kad\u0131n grubu i\u00e7in \u00e7ocuklar\u0131 bir numaral\u0131 \u00f6ncelikte. \u0130kinci s\u0131rada kendileri ve \u00fc\u00e7\u00fcnc\u00fc s\u0131rada ise evlenmeden \u00f6nceki aileleri yer al\u0131yor.<\/h3>\n

Kaynak: Mind-Decoder\u00ae<\/sup> Ara\u015ft\u0131rmas\u0131, 2012-2016. 25-45 ya\u015f aral\u0131\u011f\u0131nda, evli ve en az bir \u00e7ocu\u011fu olan toplam 812 kad\u0131n ile y\u00fcr\u00fct\u00fclen derinlemesine g\u00f6r\u00fc\u015fmelerin sonucunda a\u00e7\u0131\u011fa \u00e7\u0131kar\u0131lm\u0131\u015ft\u0131r.<\/p>\n

7. Y ku\u015fa\u011f\u0131n\u0131n son ve Z ku\u015fa\u011f\u0131n\u0131n ilk temsilcileri i\u00e7in sanal ve ger\u00e7ek d\u00fcnya ayr\u0131m\u0131 yok. Sanal d\u00fcnya kavram\u0131 olmayan bu gen\u00e7ler i\u00e7in her an online olmak, nefes almak kadar gerekli bir ihtiya\u00e7.<\/h3>\n

Kaynak: Mind-Decoder\u00ae<\/sup> Ara\u015ft\u0131rmas\u0131, 2014-2016. 16-26 ya\u015f aral\u0131\u011f\u0131nda, toplam 240 gen\u00e7 ile y\u00fcr\u00fct\u00fclen derinlemesine g\u00f6r\u00fc\u015fmelerin sonucunda a\u00e7\u0131\u011fa \u00e7\u0131kar\u0131lm\u0131\u015ft\u0131r.<\/p>\n

8.  T\u00fcrk ev kad\u0131nlar\u0131 en \u00e7ok kanser olmaktan, ikinci olarak ise aldat\u0131lmaktan korkuyor.<\/h3>\n

Kaynak: Mind-Decoder\u00ae<\/sup>  Ara\u015ft\u0131rmas\u0131, 2012-2016. 25-45 ya\u015f aral\u0131\u011f\u0131nda toplam 1,672 ev kad\u0131n\u0131 ile y\u00fcr\u00fct\u00fclen derinlemesine g\u00f6r\u00fc\u015fmelerin sonucunda a\u00e7\u0131\u011fa \u00e7\u0131kar\u0131lm\u0131\u015ft\u0131r.<\/p>\n

9. \u00dcniversitede \u00f6\u011frenim g\u00f6ren gen\u00e7lerin yakla\u015f\u0131k yar\u0131s\u0131, hayatta ba\u015far\u0131l\u0131 olmak i\u00e7in \u00e7al\u0131\u015fmaktan daha fazlas\u0131na gerek oldu\u011funu d\u00fc\u015f\u00fcn\u00fcyor. Bu gen\u00e7ler, \u015fansa ve u\u011fura kendilerine ve ailelerine oldu\u011fundan daha fazla inan\u0131yor.<\/h3>\n

Kaynak: Mind-Decoder\u00ae<\/sup> Ara\u015ft\u0131rmas\u0131, 2014-2016. 18-24 ya\u015f aral\u0131\u011f\u0131nda toplam 98 \u00fcniversite \u00f6\u011frencisi ile y\u00fcr\u00fct\u00fclen derinlemesine g\u00f6r\u00fc\u015fmelerin sonucunda a\u00e7\u0131\u011fa \u00e7\u0131kar\u0131lm\u0131\u015ft\u0131r.<\/p>\n

 <\/p>\n

*Mind-Decoder\u00ae<\/sup>, 2003 y\u0131l\u0131nda Argus taraf\u0131ndan geli\u015ftirilmi\u015f, insan\u0131n \u00f6rt\u00fcl\u00fc belle\u011fine ve bilin\u00e7alt\u0131na metaforlar yoluyla ula\u015fan bir ara\u015ft\u0131rma modelidir. Mind-Decoder\u00ae<\/sup> ara\u015ft\u0131rmalar\u0131, klasik fokus gruplardan farkl\u0131 olarak sadece konu\u015fma yoluyla de\u011fil, aralar\u0131nda Hypno-meditation\u00ae<\/sup> ve Dynamic Environment\u00ae<\/sup> gibi tescillenmi\u015f teknikleri de i\u00e7eren g\u00f6rsel, i\u015fitsel ve kinestetik haf\u0131zay\u0131 tetikleyen projektif teknikler yard\u0131m\u0131 ile ger\u00e7ekle\u015ftirilir. Mind-Decoder\u00ae<\/sup>, Hypno-Meditation\u00ae<\/sup> ve Dynamic Environment\u00ae<\/sup> Argus Growth Agency \u015firketinin tescilli markalar\u0131d\u0131r. Detayl\u0131 bilgi i\u00e7in: www.argusga.com<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"

1. T\u00fcrk t\u00fcketicisi kendisini en fazla \u201cuyum\u201d duygusuyla tan\u0131ml\u0131yor. Uyum duygusu, farkl\u0131 bulunup yarg\u0131lanmamak i\u00e7in \u00e7evresindeki di\u011fer insanlara benzeme \u00e7abas\u0131na kar\u015f\u0131l\u0131k geliyor. En \u00e7ok ya\u015fanmak istenen duygu  ise kad\u0131nlar i\u00e7in \u201c\u00f6zg\u00fcrl\u00fck”, erkekler i\u00e7in \u201cg\u00fc\u00e7\u201d. Kaynak: Mind-Decoder\u00ae Ara\u015ft\u0131rmas\u0131, 2010-2016.16-55 ya\u015f aral\u0131\u011f\u0131nda toplam 24,560 yeti\u015fkin ile y\u00fcr\u00fct\u00fclen derinlemesine g\u00f6r\u00fc\u015fmelerin sonucunda a\u00e7\u0131\u011fa \u00e7\u0131kar\u0131lm\u0131\u015ft\u0131r. Bu \u00e7al\u0131\u015fma, ki\u015filerin \u201cger\u00e7ek benlik\u201d […]<\/p>\n","protected":false},"author":1,"featured_media":307,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[1],"tags":[],"_links":{"self":[{"href":"https:\/\/argusga.com\/blog\/wp-json\/wp\/v2\/posts\/60"}],"collection":[{"href":"https:\/\/argusga.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/argusga.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/argusga.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/argusga.com\/blog\/wp-json\/wp\/v2\/comments?post=60"}],"version-history":[{"count":4,"href":"https:\/\/argusga.com\/blog\/wp-json\/wp\/v2\/posts\/60\/revisions"}],"predecessor-version":[{"id":308,"href":"https:\/\/argusga.com\/blog\/wp-json\/wp\/v2\/posts\/60\/revisions\/308"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/argusga.com\/blog\/wp-json\/wp\/v2\/media\/307"}],"wp:attachment":[{"href":"https:\/\/argusga.com\/blog\/wp-json\/wp\/v2\/media?parent=60"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/argusga.com\/blog\/wp-json\/wp\/v2\/categories?post=60"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/argusga.com\/blog\/wp-json\/wp\/v2\/tags?post=60"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}